Movies and Videos for Your Website should not be more ‘Advertising’!

While custom movies will definitely increase your search ranking, they have very little to do with advertising, per se.  Placing customized, resonating movies on your site is not the same as print, radio, t.v., and other forms of conventional advertising.  Spending money on your movies IS NOT the same as spending money on conventional advertising.   So, get the notion […]

March 28, 2012 at 9:58 pm Comments are Disabled

Site Statistics or.. Why Don’t They Get My Message?

There are approximately 300,000,000 websites, give or take. Consumers, patients, and customers don’t get your message because most  have been so bombarded by information that, unless your site is filled with RVM (Rich Visual Media) and is right on point in terms meta-messaging, your site won’t resonate.   You track the habits of your visitors and find out the following: […]

March 28, 2012 at 9:51 am Comments are Disabled

How They Think and Why You Should Care

“Not addressing or putting off the marketing and sales considerations of your business in today’s changing media environment will surely lead to your downfall.” – Edward Loew   The information age, the Internet, and, more specifically, the magnitude of streaming information, has leveled the playing field.  Your stalwart reputation is not what it used to be.  Savvy marketers can eat away […]

March 17, 2012 at 7:05 pm Comments are Disabled

Top Ten Strategies for Dental and Orthodontic Practices

1.  Take nothing for granted. You are in a zero sum game.  There are only so many patients to go around, especially if you are in orthodontics.  Make sure you stay open to the new technologies and especially the new media.  There is one thing for sure, if you stick to the old ideas and ways of operating your business, […]

March 14, 2012 at 9:26 pm Comments are Disabled

Keeping Your Website Relevant Today

Keeping Your Website Relevant Today

So, you have a website. That’s a start. Certainly if you don’t have one today it’s like not having a business at all. But what is the average time spent on a website? THREE SECONDS. That’s right, it takes just three seconds for the viewer to determine if there is anything on your site worth looking at. You have spent […]

March 12, 2012 at 7:03 pm Comments are Disabled

Business Owner David Maddox

Business Owner David Maddox
January 28, 2012 at 11:51 am Comments are Disabled

Apex

Apex
January 27, 2012 at 11:48 am Comments are Disabled

ROAD ATLANTA speaks for TCN

ROAD ATLANTA speaks for TCN
January 26, 2012 at 11:36 am Comments are Disabled

Mitch Braswell

Mitch Braswell
January 25, 2012 at 12:00 am Comments are Disabled

Turn Your Website into a Sales Closing Machine!

If you are spending any money at all on advertising, community awareness, or marketing of any kind, the name of the game is conversions. I am not speaking about having someone visit your website. I am referring to sales. Having people buy your service or goods. If you are using Adwords or any other search engine advertising vehicle you should […]

January 2, 2011 at 2:34 pm Comments are Disabled